14
languages at launch
10
of them Indian
3
registers per Indian language
1
video counted per market, any plan
- Nobody in Mumbai pitches a product in textbook Hindi. They mix: English nouns for the product world, Hindi for anything with feeling in it.
- A machine translation of your English script sounds foreign within a syllable. A rewrite in that register does not.
- Voice, captions and script are all native to the market, including the conjuncts most renderers get wrong.
EN · ES · PT · ID
global four
HI · BN · TA · TE · MR
+
KN · ML · GU · PA · OR
= the Indian ten
0
extra plan tiers for languages
Add a market because you have users there, not because it is on the list. Then post the confession in Hinglish and watch the clicks column.