Which post sent people to your product? Views won't tell you.
Two posts, same week. Illustrative numbers. The one with a sixth of the views sent thirteen times the visitors.
12,400
views on the post you screenshot
3
clicks it sent
1,900
views on the quiet one
41
clicks it sent
You don't sell attention. A video can only do one thing for you: send someone to a page where they can buy.
Every post gets its own short link in the caption. One tap, one logged click, then straight to your site with UTM tags.
Link-preview crawlers are filtered out. What is left is intent.
Five signals, weakest to strongest. Optimise for the top rung.
1
number per post that matters
7 days
per learning loop
4 loops
to know your audience
The loop: post, wait a week, read clicks, keep more of what clicked. Friday's Analytics shows clicks first and views last. Nothing that makes you feel busy.